SUSTENTABILIDADE NA INDÚSTRIA DA MODA: DESAFIOS E PERSPECTIVAS NO CONTEXTO DO DIREITO AMBIENTAL

Abstract

The fashion industry is going through a period of transformation, where environmental issues and sustainability play an important role. Both are related to rapid growth and the business model. Excessive consumption is one of the biggest challenges in the fashion industry. Rapid clothing production and disposal cycles, promoted by disposable fashion, lead to the generation of large volumes of textile waste, which becomes part of environmental soil pollution. Additionally, the production of fabrics with toxic chemicals and the implications of disposing of these materials are also significant. Such an industry is known to be highly evolutionary and culturally influential. However, it is the subject of a global controversy about sustainability and environmental responsibility. The reason is that fashion, characterized as a sector where the main trend tends to become obsolete, faces increasing challenges when considering the environmental impacts of its practices. Rising consumption and short-lived fashion trends have led to a significant increase in the production of clothing and accessories. The "fast" approach to the fashion business is being questioned as it provides numerous direct effects on the environment. Clothing production is characterized by a need for natural resources, such as water and energy, and generates large amounts of textile waste and chemical pollution.