O FEMINISMO NO CENÁRIO CONTEMPORÂNEO DA MÍDIA IMPRESSA BRASILEIRA: análise do discurso emitido pela revista Veja pré e pós-impeachment de 2016

Abstract

This work analyzes the feminism in the contemporary scenario of Brazilian printed impress, represented here by the magazine Veja, in two aspects the historical-political: before and after Dilma Rouseff’s impeachment, in 2016. This approach is made required because the form that the feminism is presented by the media, sometimes fails to address this movement relevant questions, resulting in lack of understanding of the feminism objectives and in demoralization of the movement representatives. The purpose of this work is to analyze Veja’s issued speech when it speaks about women and their behavior. This purpose is going to be accomplished through bibliographic revision and research. The methodology employed is the explanatory, which indicates the causes of a phenomenon e presents a more accurate vision about the theme. The analysis indicated that the Brazilian impress media does not meet the pre-requirements of impartiality, which reinforces the utopian idea of an ideal journalism, in which charges up authorities and report irregularities or injustices practiced against the people.