ANÁLISE DE VIABILIDADE DE NEGÓCIO: revenda de semijoias masculinas em Varginha-MG

Abstract

The objective of this article is to carry out a business feasibility analysis for the resale of men's semi-jewelry in Varginha. To this end, a survey will be carried out field with the application of a questionnaire in order to identify whether there is a shortage of these products in the region. Based on the results of this research, it will be possible to verify whether the demand for men's semi-jewelry is high and if there is a promising market for enterprise. With the results collected, it was realized that it would be viable to continue with the opening of the resale.