REFLEXOS DA APLICAÇÃO DA FERRAMENTA PBQP-H NA INDÚSTRIA DA CONSTRUÇÃO CIVIL

Abstract

With an increasingly demanding and competitive market, companies face a great challenge that is to achieve perfection in quality and productivity. Such objectives are survival factors, requiring alternatives to overcome difficulties and facilitate decision making. The quality programs deployed by Brazilian companies, combined with efficient management, can bring good operational results in terms of productivity gains, quality, increased profitability and customer satisfaction. Under this premise, this work has the objective of analyzing the implementation of PBQP-H (Brazilian Program of Quality and Productivity of Habitat) in two companies in the civil construction sector, one company being certified and the other not certified, through methodology and analysis of the PBQP-H management tool, in order to propose actions for continuous improvement. Such an approach is justified by the importance of guaranteeing the quality of the process in question, aiming at customer satisfaction. In order to reach the proposed objective the work was elaborated through a theoretical reference, under the thematic in which the concepts and definitions of the management tool were approached, besides the case study, in which a comparison was made between two companies in the field of construction of buildings, that implanted the PBQP-H and did not implant, being made an analysis of the benefits that the same can bring to company. Therefore, through the comparative analysis between the two companies A and B it was possible to obtain results, such as the importance and the difference of a work that has the certification and the one that does not have, besides greater control of the process, aiming at a better management, material control, productivity and customer satisfaction in construction companies.